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ImagePrintCritical dictionary

Pictogram

Teresa Castro

Pictograms are figurative drawings that represent beings, objects or events. They are one of the oldest means of communication. Although they have no linguistic referent whatsoever – i.e., they do not transcribe the natural language phonetically, as opposed to syllabic signs or alphabets – the schematic, stylised drawings that form pictograms are universally recognised. This feature accounts for the contemporary development of pictography to facilitate message transmission. Anyone can easily understand that the male and female silhouettes show and distinguish men’s lavatories from women’s lavatories. International traffic signs also use a set of pictograms to convey messages effectively without resorting to language. Both the iconic dimension of pictograms, contained in the etymology of the word, which combines the Latina pictus (the past participle of the verb pingere, to paint) and the Greek –gramma (something that is written or drawn), and its communicative function are absolutely essential.

Keywords: drawing; writing; iconicity



Although some specialists hesitate to consider pictography as a true form of writing, pictograms are inseparable from its development, as well as its history. The Sumerian tablets made in Mesopotamia in the fourth millennium B.C. are thus usually deemed a pictographic form of writing. Sumerian pictograms were moved by economic and accountancy-related interests: early representations depicted goods and merchandises. Little by little, the association of two pictograms – a drawing of a bird and an egg, for instance – began to designate ideas as well (in the case of the bird and the egg, that of “fecundity”), which paved the way for ideograms. The great revolution in Sumerian writing thus occurred when pictograms and ideograms took on phonetic value: a drawing of an arrow stopped meaning an arrow in order to designate a syllabic sound that could be combined with other signs to build words. The transformation of the Sumerian pictographic writing into a truly phonographic system took place circa 3000 B.C., coinciding with the adoption of cuneiform graphism.

 

From what has been shown, pictography must not be seen as a rudimentary phase of writing. The idea that the iconicity of language – i.e., its figurative aspect – is a synonym of primitivism, and that the evolution of writing naturally moved from concrete towards abstract is actively contested in the present. Many north-American tribes used complex pictographic systems to communicate. Pictographic writing may coexist with phonetic systems, as in Chinese writing and some pre-Colombian languages.

 

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